Brick & Mortar No More: Hello Mobile Stores

Why be tied to a fixed location when you can be mobile?

Temporary establishments have grown in popularity. First were the food trucks and the mobile industry has evolved to feature salons, stores, pet grooming to name a few. The convenience of being on wheels fuels the business model’s competitive edge. This summer, the newest and most luxurious of Mobile Boutiques has been founded in Cheyenne and was recently unveiled.

The Luxury Lane Mobile Boutique is designed for the woman on the go who still wants access to the latest trends and styles. Owner and operator, Monica Oliveri followed her heart with establishing this business. She transformed a bus to feature a full shopping experience by offering quality apparel and accessories.