Valentine’s Day is a chance to show your love to your partners, your family, your friends, and your local businesses. From chocolates to flowers to teddy bears, you can count on your local businesses to provide you with all the gifts you need for your loved ones. Wondering how Americans tend to spend their dollars on Valentine’s day? Check out these stats from the U.S. Chamber of Commerce below.
By the numbers:
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56% of consumers plan to celebrate Valentine’s Day in 2025
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An estimated $27.5 billion is spent on the holiday, which is about $188.81 per household
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The Society of American Florists reports 250 million roses alone are prepared by U.S. florists
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Sweets are the most popular gift, with 56% of Americans planning to purchase candy
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WalletHub’s 2025 Valentine’s Day Survey notes that six million marriage proposals are made on Feb. 14 each year and 36% of Americans agree that proposing on Valentine’s Day is romantic
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Capital One Shopping reports that pet owners spent $1.5 billion on Valentine’s Day gifts for their pets last year: $31.24 for dogs and $27.42 for cats
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Overall transactions on Valentine’s Day last year were up 41% at full-service restaurants
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Takeout sales were up 46%
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Diners were set for later, with the busiest time being 7 p.m.
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Steak, seafood, sushi, and pasta were listed as the top food items on Valentine’s Day 2024, compared to a typical Wednesday at a full-service restaurant
WY We Care: We hope to see the love spread throughout our communities across the state this year. Your Wyoming Chamber of Commerce encourages you to shop local and support your neighbors this Valentine’s Day.
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